Thursday, August 20, 2009

The Culture of Food

Dear reader,
Today we have visited 2 grocery stores, Jungle Jim's and Pipkins (we already know Kroger's). Pipkins was placed in a quite old building, everything looked a bit alternative to me. Still the vegetables there were very good, fresh and not even expensive! Almost the same like in Kroger's I'd say. The people in there were as far as I can say all from middle class, which is different to Kroger's I would say. At Kroger's there are more lower middle class people although the store itself was clean and tidy.
Jungle Jim's was completely different to me. The store is 3-4 times bigger than Kroger's and still it appears very inviting to me. The people there were from every ethnic group, through all classes since the prices were good and the store is seperated into several parts of different countries, which helps foreigners to find familiar items.
Concerning benefits I can clearly say that if you are searching for very fresh vegetables, Pipkins is the very best, since it wasn't more expensive than the rest but you could get the freshest vegetables there. If you are a foreigner Jungle Jim's is great, because everyone will find something that fits to what he is searching for. The amount of offers was the biggest of all stores. Kroger's is a store for the daily shopping for everyone I'd say, since they had quite a good choice of different food and the price was fine.
Food expresses many cultural values like for example we found heads of some animals at Jungle Jim's what seems to be a no-go to most Germans, but here it seems to be normal. All in all one can say that the differences concerning food clearly depends on where people come from and what they are used to since they are children. This education is for sure affected by the cultural values of the country and this is why these values can be seen in the attitude towards food.

1 comment:

  1. Hi Dennis,

    I liked how you used the example of the pig's head to illustrate how cultural values and norms often affect what is sold in a grocery store. Do you think Jungle Jim's is popular only for immigrants? Why would Americans shop there instead of Kroger for example?

    See you next week,
    Jody

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